GPA 3.5 (Out of 4.0)
Duties / Responsibilities:
(Total sales value 10 million USD/year)
1. Served as Head of Corporate Sales and Regulatory for the Animal Nutritional products, a leading provider of feed additives and premix for animal nutrition.
2. Directed all aspects of business operations, including sales, marketing and distribution, to drive market penetration and revenue growth.
3. Established a robust distribution network, streamlined market coverage and fostered strategic partnerships with key stakeholders.
4. Successfully implemented business strategies that resulted in exponential increment in business growth.
5. Led a high-performing team and facilitated breakthroughs with key accounts, contributing to the company’s success and market leadership.
6. Maintained all types of regulatory matters of the organization.
7. Developed strategies to ensure the organization’s activities comply with government regulations.
Business sector: Animal health business
Duties / Responsibilities:
Total sales value 10 million USD/year
1. Development and implementation of products marketing.
2. Technical and business strategies for poultry, cattle and aqua industries.
3. Development and accountability for key accounts, Category 1 and Category 2 licences, and NOC from DLS and DOF under the Government of Bangladesh.
4. Leading and alignment of marketing, technical and business strategies for feed industries, key account managers, agents and distributors, including targeting of key customers throughout the product categories. Product positioning. Coaching, development, training and support in value selling. Product development, innovation and evaluation to ensure business and customer focus.
5. Coordination and alignment of product communication and launches.
6. R&D in relation to product introduction and implementation.
Business sector: Animal health business
Duties / Responsibilities:
Total sales value 10 million USD/year
1. Maintain liaison with the principals to promote their brand.
2. Prepare sales forecasting and strategic planning to ensure the sales and profitability of the principal’s products by analyzing business developments and monitoring market trends and customers.
3. Project sales volume based on product database.
4. Identify, develop and evaluate marketing strategy based on knowledge of establishment objectives, market characteristics and cost mark-up factors.
5. Coordinate visits of the principal’s representatives and conduct meetings as and when required.
6. Develop pricing strategies balancing firm objectives and customer satisfaction.
7. Formulate, direct and coordinate marketing activities and policies to promote products by working with the sales team, vendors and top management.
8. Develop product manuals and training manuals of assigned products; arrange training for sales staff on new products.
9. Monitor production and supply situation of assigned products by continuous follow-up and take corrective action by consulting with the responsible person of the assigned products’ principals.
10. Maintain liaison with Bangladesh Agricultural University and other universities, NGOs, government bodies and companies in similar industries.
11. Initiate market research studies and analyze them to understand competition activity.
12. Conduct economic and commercial surveys to identify potential markets for products.
13. Analyze monthly sales performance, market share, business promotional cost, brand positioning and product trend.
14. Minimize portfolio gap and future market leadership.
15. Collect competitor information on new products, .
16. Be able to focus on specific goals.
17. Search for new-generation and advanced medicines.
18. Conduct research to identify new markets and customer needs.
19. Arrange business meetings with prospective clients.
Business sector: Animal health business
Duties / Responsibilities:
Total sales value 8 million USD/year
1. Prepare plans, specially focused on poultry and dairy, for effective execution of program activities; prepare enterprise-specific budget, cash flow chart and activity mechanism for desired program goals.
2. Staff capacity development in livestock and poultry-related knowledge through different types of technical training, workshops, meetings, seminars, etc.
3. Advising farmers on issues such as livestock and bird disease, control of pests and weeds, animal husbandry, and feeding and medication programs.
4. Consultancy on poultry farms and feed formulation, broiler breeder farm management, and commercial broiler and layer farm management.
5. Advice on feeding program, vaccination schedule and lighting program to commercial layer and broiler farmers.
6. Keeping liaison with animal medicine wholesalers as well as farm managers, farmers and veterinary specialists.
7. Guiding the sales and marketing team in achieving target goals for target markets.
8. Formulating recommendations and policies to give solutions in selling and contract chicken farming.
9. Developing sales guidelines and forecasting sales trends in the vaccines and medicines market.
10. Collecting data on demographics, market preferences and customer buying habits to identify target markets and factors that would affect demand.
11. Writing advisory leaflets, technical notes and possibly press releases and articles.
12. Analysing and presenting reports of research data, translated into graphical presentations so they can be easily understood by board members.
13. Arranging seminars on poultry farm management through multimedia projection regarding technical advice.
Business sector: Animal health business
Duties / Responsibilities:
Total sales value 20 million USD/year
1. Deal with commercial farms and breeding farms, hatcheries; communicate with farmers and dealers and help them on behalf of the company, and find a cure for any kind of chicken deformity.
2. Plan finances and production to maintain farm progress against budget parameters.
3. Practical activities, e.g. operating machinery, feeding livestock, spraying fields, etc.
4. Develop different marketing strategies for the farm’s products.
5. Buy supplies as required for the smooth operation of the farm business.
6. Arrange the maintenance and repair of farm buildings, machinery and equipment as and when necessary.
7. Plan activities for trainee staff, mentoring and monitoring them.
8. Manage and deploy the workforce as well as make plans for their development.
9. Maintain and monitor the quality of livestock in line with the company standard.
10. Understand the implications of season/weather and make contingency plans.
11. Make sure products are ready for deadlines, such as auctions and markets.
12. Ensure government regulations concerning farm activities are complied with.
13. Monitor live birds’ health and welfare, including liaising with vets.
14. Maintain knowledge of pests and diseases and an understanding of how they spread and how to treat them.
15. Apply health and safety standards across the farm estate as well as protect the environment and maintain biodiversity.
16. Maintain ISO 9001:2008 and ensure that the processes needed for the quality management system are established and implemented, keeping financial and other farm-related records up to date.
Business sector: Animal health business
Duties / Responsibilities:
1. Technical support
2. Monitoring
3. Reporting
4. Evaluation
Business sector: Commercial layer ,Broiler and Bredder farm and Feed business
Duties / Responsibilities
1. Laboratory analysis
2. Field visit
I am Mohammad Ziaur Rahman from Bangladesh. Presently I am working as Head of Corporate Sales & Regulatory for feed additives and premix and Animal Nutritionist, at Everest Agrogenics Ltd.
I bring over 18.5 years of dedicated experience and a proven track record of success as a Technical Sales professionals
Summary of my profile:
▪ Over 18.5 years of extensive experience in the animal health, feed additives and premix industries, with a strong focus on poultry, ruminant and aqua nutrition.
▪ Built solid technical expertise, proven sales leadership, strategic marketing experience throughout my career, driving business growth and market expansion.
▪ Developed a strong and trusted network across Bangladesh, Nepal, Sri Lanka and India, including key poultry consultants, animal nutritionists, corporate integrators and industry leaders.
▪ Specialized in developing and growing feed additive and premix businesses by providing high-value nutritional solutions and building sustainable customer partnerships.
▪ Experienced in working with leading global and regional organizations, including Framelco(Netherlands), MSD Animal Health (USA), ACI Animal Health, CPF (Thailand), and currently Everest Group.
▪ Maintains strong business relationships with major industry players and integrators, including Nourish, Kazi Farms, New Hope, Paragon, Index, etc.
My work focuses on
▪ Commercial Strategy & Market Expansion
▪ Business Development
▪ Key Customer Visits
▪ New Product Launching
▪ Animal Nutritional Products Trial & Bio Solutions
▪ Strategic Partnerships & Distributor Development
▪ Market Strategy
▪ Cross-Functional Leadership
▪ Market Network in Nepal, India and Sri Lanka
Product portfolio covered
Feed Additives and Premix · Gut Health Management Solution · Yeast · Acidifier · Enzyme Range · · Emulsifier · Toxin Binder · Antioxidant · Poultry, Dairy and Beef Farm Solutions · Tributyrin , Monolaurin
*Seeking a more stable platform and long-term career development opportunities*
ISO 9001:2015 Internal Audit and Awareness
SGS Bangladesh Limited ,Dhaka(8 Dec 2016-11 Dec 2016)
Farm Wing and Procurement Software
C.P. Bangladesh Co., Ltd. Dhaka8 Jul 2016-11 Jul 2016
ISO 9001:2008 Internal Audit .SGS Bangladesh Limited
Dhaka ,28 May 2014-29 May 2014
Quality Management System on ISO 9001:2008
SGS Bangladesh Limited ,Dhaka,28 Apr 2014-29 Apr 2014
LDL Training (Leader Development Leader)
C.P. Bangladesh Co., Ltd.Dhaka,20 Aug 2012-23 Aug 2012
SHE for Organization Sustainability of CP Bangladesh
CP Group Thailand,Dhaka,20 Sep 2011-20 Sep 2011
Honors and awards :
▪ National Science and Technology (NST) Fellowship (2002)
▪ Board Scholarship (1997)
▪ Board Scholarship (1995)
▪ Best Performance Award from Asia Business (2007)
Communication skills :
Communication, Interpersonal, Analytical, Technical, Leadership
Organizational / managerial skills:
Leadership; currently responsible for a team of 10 people
Job-related skills:
Ability to delegate · Ability to inspire and motivate · Conflict management · Decision-making · Effective communication · Emotional intelligence · Flexibility · Organization · Strategic thinking
Computer skills:
Good command of Microsoft Office tools (Word, Excel, PowerPoint)
Other skills:
Sales and Marketing · Business Development Support · Nutraceutical Sales · Client Relationship Strengthening · Market Penetration · Consultative Selling · Contract Negotiation · Sales Strategy Development · Account Development · Project Management