Summary
Overview
Work History
Education
Skills
Timeline
Generic
Abdullah Al Amin

Abdullah Al Amin

Sales & Distribution Specialist
Dhaka

Summary

Dynamic leader with extensive experience at Grameenphone Ltd., adept in cross-functional team leadership and data analysis. Excelled in driving business growth through insightful strategies and robust communication, achieving notable performance enhancements. Skilled in negotiation and multitasking, consistently delivering results beyond targets.

Overview

20
20
years of professional experience

Work History

Retail & BTL Event Manager

Grameenphone Ltd.
04.2024 - Current

Oversee company retail channel strategy, loyalty, performance monitoring in alignment with organizational and business goals

  • Devise Retail Channel strategy to drive quality acquisition & growth.
  • Develop Retail Loyalty programs to grab more share from retail sales
  • Channel wise business growth & performance management
  • Ensure Benchmark presence & performance of Telco shop at BTS level in Clusters/ Region/ National.
  • Automation & Reporting.

Performance Management, Retail, Sales & Service

Grameenphone Ltd.
01.2021 - 03.2024

Retail channels & channel managers KPIs and performance minoring and Incentive budgeting and approval. Flagship channel rollout planning with CAPEX and OPEX budgeting. Retail business performance. Flagship partners ROI and insight sharing with circles for future development scope.

  • Channel OPEX & CAPEX Planning, Approval & Management
  • Channel Performance analytics, insight & Reporting
  • Performance, Campaign, and Incentive Management
  • Channel & Role wise monthly /Quarterly KPI and Target setting
  • Quality Monitoring of the KPI
  • GPC ROI calculation & cost benchmarking

Retail Analytics & Insights, Distribution & Retail

Grameenphone Ltd.
07.2018 - 12.2020

Analyze business performance of retail channels, support circle retail to increase business in specific business location with analytical reports & propose vertical/horizontal expansion of Retail shops based on business performance analysis. Depict the performance insights to Retail management & propose right business model for Retail shops.

  • Analyze channel profitability & prepare business case for new expansion.
  • Retail Performance Analysis & provide performance reports to Retail MT
  • Launch different campaigns or competitions for retail channels to achieve business targets
  • Manage the budget of retail incentive

Senior Territory Manager

Grameenphone Ltd.
09.2016 - 06.2018

Responsible for organizing and leading a team and developing and delivering the company’s sales and marketing strategy within a specific Territory. In charge of ensuring execution, communication, business growth of the channel partner(s), keeping trade relationship and monitoring revenue and profit targets are achieved. And required to visiting sales teams (Distributor) in the field.


  • Execution of the Campaign in market
  • Maximizing sales performance through efficient execution, campaign brief, people management, merchandising the POSM, maintaining effective trade relationship with channel partners.
  • Identifying and developing sustainable relationships with business partner at both strategic and tactical level.
  • Recruiting, training and developing new sales and marketing teams.
  • Driving and managing the entire sales
  • Maintaining Compliance
  • Ensuring Distributor and its staff comply with all company policies, processes and procedures, and addressing any shortfalls.

Distribution Operation Specialist

Grameenphone Ltd.
05.2010 - 08.2016

Responsible for organizing and leading a team and developing and delivering the company’s sales and marketing strategy within a specific District. In charge of ensuring execution, communication, business growth of the channel partner(s), keeping trade relationship and monitoring revenue and profit targets are achieved. Although office-based, also required to visiting sales teams (Distributor) in the field.


  • Execution of the Campaign in market
  • Maximizing sales performance through efficient execution, campaign brief, people management, merchandising the POSM, maintaining effective trade relationship with channel partners.
  • Maintaining efficient & effective guided or developed reporting systems for tracking prospects from initial enquiry through to close.
  • Identifying and developing sustainable relationships with key business partner at both strategic and tactical level.
  • Recruiting, training and developing new sales and marketing teams.
  • Driving and managing the entire sales
  • Maintaining Compliance
  • Ensuring Distributor and its staff comply with all company policies, processes and procedures, and addressing any shortfalls.

Territory Officer

Grameenphone Ltd.
08.2008 - 04.2010
  • Attaining the Sales Target through visiting Point of Sales
  • Build and maintain trade relationship to get preference over competitions
  • Campaign Communication &
  • Customer contacts
  • Monitoring the Company Visibility at market level
  • Handel grievance of the retailers
  • Ensure the sales compliance at market level
  • Reporting

Sales Co-coordinator

Grameenphone Ltd.
01.2007 - 07.2008
  • Daily, Monthly Sales Reporting
  • Managing Events for Sales Employees
  • Facilitate training, recruitment and meeting
  • Act as a co-ordination point of different department and division

Customer Manager (Contractual Position)

Grameenphone Ltd.
01.2006 - 12.2006

Attaining the customer queries from the front desk, Manage the customer grievance, SIM Replacement, Reconnection, Migration, Bill adjustment, EDGE service and any other customer services, Reporting, Facilitate the Grameenphone Service Desk point from Customer Management Center (CMC)

Chemist Sales Representatives (Internship)

Reckitt Benckiser BD Ltd.
07.2005 - 12.2005

Attain monthly sales target through Sales Call at all Pharmacy Outlet at Gulshan, Uttara, Shantinagor, Rampura & Badda for all kind of consumer goods of the company, Ensure the product delivery & visibility at all the chemist outlets, Prepare a report on “Emerging Channels for FMCGs Goods”

Education

MBA - Human Resources Management

Asian University of Bangladesh
Dhaka
04.2001 -

BBA - Management

Asian University of Bangladesh
Dhaka
04.2001 -

Higher Secondary Certificate - Science

Varendra College
Rajshahi, Bangladesh
04.2001 -

Secondary School Certificate - Science

Rajshahi Collegiate School
Rajshahi
04.2001 -

Skills

Communication & Story Telling

Cross-functional teams leadership

Negotiation with Vendor/suppliers

Analyze issues and opportunities, and resolve them

Multitask & coordinate sales & distribution activities

Data Analysis and Insight sharing

Timeline

Retail & BTL Event Manager

Grameenphone Ltd.
04.2024 - Current

Performance Management, Retail, Sales & Service

Grameenphone Ltd.
01.2021 - 03.2024

Retail Analytics & Insights, Distribution & Retail

Grameenphone Ltd.
07.2018 - 12.2020

Senior Territory Manager

Grameenphone Ltd.
09.2016 - 06.2018

Distribution Operation Specialist

Grameenphone Ltd.
05.2010 - 08.2016

Territory Officer

Grameenphone Ltd.
08.2008 - 04.2010

Sales Co-coordinator

Grameenphone Ltd.
01.2007 - 07.2008

Customer Manager (Contractual Position)

Grameenphone Ltd.
01.2006 - 12.2006

Chemist Sales Representatives (Internship)

Reckitt Benckiser BD Ltd.
07.2005 - 12.2005

MBA - Human Resources Management

Asian University of Bangladesh
04.2001 -

BBA - Management

Asian University of Bangladesh
04.2001 -

Higher Secondary Certificate - Science

Varendra College
04.2001 -

Secondary School Certificate - Science

Rajshahi Collegiate School
04.2001 -
Abdullah Al AminSales & Distribution Specialist