Kingshuk Gupta
Mumbai
Summary
Pragmatic professional with solid experience in leadership roles. Adept at implementing strategic business plans, driving growth and improving operations. Skilled in financial management and stakeholder relations. Collaborative and dedicated to building and leading talented and motivated individuals.
Overview
19
19
years of professional experience
Work History
Chief Operating Officer
Universal College Bangladesh
07.2024 - Current
- Company Overview: Company Overview: Universal College Bangladesh (UCB) is a leading transnational institution in Dhaka, offering programs in partnership with renowned global universities, including Monash University (Australia), the London School of Economics (LSE) (UK), and University of Lancashire (UK)
- As the COO, I am responsible for leading the operational strategy and business development initiatives that align with UCB's mission to provide high-quality transnational education
- My key responsibilities include:
- Operational Growth Strategy:
- Spearheading and executing growth strategies to expand UCB's footprint within Bangladesh and internationally
- Ensuring that all academic and administrative functions operate seamlessly to support institutional goals
- Brand and Operational Excellence:
- Driving initiatives to enhance brand visibility and operational efficiency across all departments
- Overseeing daily operations to ensure effective resource management and adherence to international standards set by our university partners
- Financial Oversight:
- Managing the financial performance of the college, ensuring budget compliance, and implementing strategies for sustainable growth
- Staff Recruitment, Retention, and Training:
- Leading the recruitment and training of sales staff and support teams to maintain a high-performance culture
- Fostering an environment that prioritizes student success, institutional growth, and professional development
- International Partner Relations:
- Managing and nurturing relationships with our international university partners to ensure that UCB maintains alignment with global academic standards and quality assurance protocols
- Key Achievements:
- Played a central role in strengthening UCB’s reputation as a leading provider of transnational education in Bangladesh
- Contributed significantly to the college's operational efficiency, financial growth, and expansion of academic offerings in collaboration with prestigious global partners
- Successfully managed teams and built a high-performance culture focused on both student success and long-term institutional growth
Sales & Marketing Head
India Geo Global School Group
06.2023 - 06.2024
- Company Overview: Company Overview: The organization comprises a network of27 schools across India, offering diverse curricula including CBSE, CISCE, IGCSE, and IB
- As the head of Sales, Marketing, and Business Development, I led initiatives that contributed to substantial growth and operational success
- Key responsibilities included:
- Revenue Growth: Achieved a25% increase in revenue across27 schools by implementing a robust admissions and marketing strategy
- Team Leadership: Managed a diverse team of100+ professionals, including marketing managers, admissions specialists, and business development managers across multiple locations
- Marketing Campaigns: Developed and executed both digital and traditional marketing campaigns, focusing on outdoor branding, workshops, preschool connect programs, and community engagement
- Value-Added Services (VAS): Increased VAS uptake by15% through targeted marketing and effective communication strategies
- Lead Conversion: Directed the call center team to improve lead conversion rates and ensure timely follow-ups with prospective parents
- Key Achievements:
- Drove25% revenue growth across the network of schools
- Optimized the admissions funnel and improved overall lead conversion
- Played a key role in strategic marketing initiatives, enhancing the brand presence and community engagement
President & Head – School Business
Adamas Group of Schools
01.2023 - 05.2023
- Company Overview: Company Overview: a network of K-12 schools in the eastern region of India
- Responsible for overseeing the expansion of the school network and managing the P&L for existing and new schools
- Led the end-to-end process of setting up new schools, from market feasibility studies to the opening of new campuses
- Rebranded Adamas Kids and launched a new set of value-added services to enhance the student experience and drive incremental revenue
- Managed school operations in collaboration with principals and administrative teams, improving efficiency and ensuring a high standard of service delivery
- Developed and implemented targeted marketing strategies, resulting in a significant increase in student admissions across the region
- Managed the financial health of the business, optimizing cost structures, improving profitability, and driving sustainable growth for new schools
Vice President – Sales, Marketing & Service
Vibgyor Group of Schools
10.2020 - 12.2022
- Company Overview: Company Overview: The organization operates a network of40 K-12 schools across India, offering CISCE, CBSE, and Cambridge curricula
- I played a key role in driving admissions growth, improving operational efficiency, and enhancing brand presence for the entire network of schools
- Key responsibilities included:
- Admissions Growth: Directed the admissions process across all40 schools, improving conversion rates and reducing lead time for student enrollment
- Team Leadership: Managed a team of180 professionals across13 cities, ensuring alignment with business objectives and consistent performance across regions
- Marketing Strategies: Developed and executed competitive marketing strategies that significantly improved school visibility, student enrollment, and overall brand reputation
- Parent Engagement: Focused on customer satisfaction through a streamlined parent engagement program, improving feedback processes and handling service requests efficiently
- Brand Building: Utilized a combination of digital marketing, traditional media, outdoor branding, community engagement, and events to position Vibgyor Group of Schools as a leading educational brand
- Parent Satisfaction: Introduced and managed parent satisfaction surveys and engagement activities to foster long-term loyalty and improve service quality
- Key Achievements:
- Drove substantial admissions growth and improved operational performance across40 schools
- Successfully enhanced the brand's visibility, boosting student enrollment through targeted marketing campaigns
- Managed a revenue size of ₹800 crore, optimizing business growth while enhancing parent engagement and satisfaction
General Manager – Business Development
Vibgyor Group of Schools
09.2018 - 09.2020
- Business Development Leadership: Led the business development strategy for39 schools across India, driving the brand’s market expansion and optimizing both admissions and operational performance
- Admissions Growth: Achieved a record-breaking single-day admissions figure of500 students, significantly boosting enrollment across the network
- New School Launches: Successfully launched10 new schools within a two-year period, ensuring smooth operations and achieving early-stage profitability
- Team Management: Developed and managed a high-performing marketing and sales team, consistently meeting or exceeding their targets
- Market Expansion: Played a key role in identifying and capitalizing on new market opportunities, enhancing the group's competitive positioning and driving sustained growth in the education sector
Vice President – Sales & Marketing
Adamas University
04.2017 - 07.2018
- Company Overview: Company Overview: Adamas University is a prominent higher education institution focused on providing quality education across a wide range of disciplines
- As the leader of Sales and Marketing, my role was to design and execute strategies that would significantly boost student enrollment, improve brand visibility, and position Adamas University as a top choice for prospective students
- Key achievements included:
- Admissions Growth: Led sales and marketing efforts that resulted in a170% increase in admissions in one academic year, growing from500 to1,350 students through innovative campaigns and targeted outreach
- Consultant Network: Established a network of150+ admission consultants across multiple states, driving regional awareness and increasing student inquiries
- Branding Initiatives: Launched successful branding campaigns, including the “Teacher’s Award”, which significantly boosted the university’s reputation and visibility
- Student Engagement & Conversion: Developed a seamless, user-friendly admissions process that focused on personalized engagement with potential students and their families, from the initial inquiry stage to final enrollment
- Implemented CRM systems to track lead progress, improve follow-up strategies, and reduce the lead-to-admission conversion time
Chief Operating Officer & Founder
World Consulting & Research Corporation
10.2011 - 03.2017
- Company Overview: The company specializes in brand research and media, offering market analysis, industry insights, and media publications to help clients optimize their branding strategies
- It is known for organizing high-profile international events and conferences, establishing itself as a thought leader in the industry
- As the Founding Member and COO, I was responsible for driving the overall operations, strategic growth, and international expansion of the company
- Key contributions include:
- Global Expansion:
- Led the company’s expansion into global markets, successfully establishing operations in regions such as the UAE, Singapore, Thailand, and Sri Lanka
- Spearheaded the company's entry into new markets by organizing high-profile international events and business conferences across these regions, boosting brand visibility and market presence
- International Sales Strategy:
- Directed international sales strategies for the company’s brand research products, including market analysis reports, industry insights, and media publications
- Built relationships with key clients and partners globally, resulting in significant revenue growth and expanded market share
- Event Organization & Brand Visibility:
- Orchestrated successful business conclaves, award ceremonies, and industry events in major cities like Dubai, London, Singapore, and Thailand, positioning the company as a global leader in brand research and media
- These events not only enhanced the company’s global reputation but also provided valuable networking opportunities for clients and industry leaders
- Operational Leadership:
- Managed day-to-day operations across multiple business units, including sales, marketing, and client servicing, ensuring seamless coordination and alignment with overall business objectives
- Implemented efficient operational processes to improve service delivery, client satisfaction, and internal collaboration
- Intellectual Property & Revenue Generation:
- Played a critical role in diversifying the company’s portfolio, adding new products and services that increased the overall value proposition
- Financial Oversight:
- Managed the company’s P&L, ensuring that financial targets were consistently met or exceeded
- Implemented cost-effective strategies while driving growth, which resulted in sustained profitability and a solid financial foundation
Head – Media Planning & Client Servicing
Planman Consultant India (Pvt.) Ltd.
04.2006 - 07.2009
- Company Overview: Company Overview: a leading consultancy firm in India
- Responsible for overseeing media planning, client servicing, and the development of integrated marketing strategies
- Led a team focused on creating and executing media strategies for high-profile clients across industries such as education, retail, real estate, and FMCG
Education
MBA -
London Metropolitan University
PGDBM - Marketing & Finance
Indian Institute of Planning & Management
BBA - undefined
International Management Institute
Skills
- Market Expansion
- New Business Launches
- Channel & Partner Development
- Brand Management
- Digital Marketing
- Campaign Strategy
- Customer Retention
- Process Optimization
- Customer Satisfaction
- School & University Operations
- Admissions Strategy
- Student Retention
- Managing Large Teams
- Staff Training
- Leadership Development
- Performance Optimization
LANGUAGES
English (Fluent)
Hindi (Fluent)
Bengali (Native)
CUSTOM SECTION
- Strategic Business Development: Market Expansion, New Business Launches, Channel & Partner Development, Territory Management
- Sales & Marketing Leadership: Brand Management, Digital Marketing, Campaign Strategy, Product Positioning, Customer Retention
- Operations Management: P&L Oversight, Process Optimization, Service Delivery, Customer Satisfaction, Cross-Functional Collaboration
- Educational Sector Leadership: School & University Operations, Admissions Strategy, Value-Added Services, Student Retention, Faculty & Parent Engagement
- Team Leadership & Development: Managing Large Teams, Staff Training, Leadership Development, Cross-Functional Collaboration, Performance Optimization
Timeline
Chief Operating Officer
Universal College Bangladesh
07.2024 - Current
Sales & Marketing Head
India Geo Global School Group
06.2023 - 06.2024
President & Head – School Business
Adamas Group of Schools
01.2023 - 05.2023
Vice President – Sales, Marketing & Service
Vibgyor Group of Schools
10.2020 - 12.2022
General Manager – Business Development
Vibgyor Group of Schools
09.2018 - 09.2020
Vice President – Sales & Marketing
Adamas University
04.2017 - 07.2018
Chief Operating Officer & Founder
World Consulting & Research Corporation
10.2011 - 03.2017
Head – Media Planning & Client Servicing
Planman Consultant India (Pvt.) Ltd.
04.2006 - 07.2009
PGDBM - Marketing & Finance
Indian Institute of Planning & Management
BBA - undefined
International Management Institute
MBA -
London Metropolitan University
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