Md. Helal
Manager, Sales & Marketing
DNCC, Dhour, Turag, Uttara,18
Summary
Seeking a challenging career where strong organizational skills, educational background, and leadership qualities can be utilized to work closely with a team of experienced professionals for personal and organizational growth. Eager to explore new business opportunities with a cohesive team, leveraging professional heritage to shape the future. Known for making decisions based on facts, collaborating with individuals of diverse skills, knowledge, and backgrounds. Recognized as a dynamic, motivational leader who drives performance in multi-disciplined teams.
Overview
14
14
years of professional experience
19
19
years of post-secondary education
Work History
Manager, Sales & Marketing
Vegetable Seed Business, Supreme Seeds Com. Ltd.
07.2023 - Current
- Formulate and propose strategic marketing plans to achieve business objectives for assigned seed portfolios, ensuring alignment with company goals and market trends.
- Lead a marketing team to develop and implement cost-effective promotional campaigns, increasing portfolio performance by year-over-year through targeted strategies.
- Prepare and manage annual promotional budgets, optimizing resource allocation to achieve an improvement in profit/loss ratio.
- Analyze monthly, quarterly, and yearly product performance, interpreting market trends and proposing data-driven actions to enhance market share.
- Coordinate with R&D, Seed Production, Supply Chain, and Regulatory Affairs to ensure seamless product launches and compliance with local regulations.
- Design and oversee the creation of promotional and packaging materials, ensuring timely supply and alignment with brand standards.
- Develop training manuals for new and existing seed products, conducting training sessions for sales teams to enhance product knowledge and sales effectiveness.
- Conduct price trend analysis and propose competitive pricing strategies, contributing to an increase in revenue for key products.
- Represent the company in industry associations and regulatory meetings, fostering strategic alliances and ensuring compliance with government standards.
- Plan and execute new variety launch events, including field days and crop inspections, boosting customer engagement and brand visibility.
Assistant Manager, Marketing
Eon Seeds Limited
10.2022 - 04.2023
- Developed and implemented marketing strategies for assigned seed products, achieving an increase in sales through targeted campaigns.
- Prepared short- and long-term sales forecasts and profit/loss statements, ensuring alignment with business objectives and market conditions.
- Collaborated with R&D and production teams to facilitate inventory turnover and ensure product availability, reducing stock shortages.
- Conducted market research to set competitive pricing, balancing production costs and market demand to improve profitability.
- Developed trade and consumer promotion strategies, enhancing brand visibility through national seed fairs and dealer meetings.
Executive (Seeds)
McDonald Seeds Limited
05.2012 - 10.2022
- Managed product development and marketing across the seed product lifecycle, maximizing sales revenues and market share.
- Prepared long- and short-term sales forecasts and marketing plans, contributing to an annual growth in assigned product sales.
- Collaborated with production and sales teams to execute effective promotional campaigns, increasing demand through field-level communication.
- Conducted market segmentation, target market identification, and product positioning to enhance market penetration.
- Planned and monitored crop trials, preparing reports and organizing field days to showcase product performance to customers and dealers.
- Developed training manuals and provided product training to field forces, improving sales team performance.
- Designed and monitored crop trials, preparing protocols and reports to support new product development and market entry.
Liaised with regulatory bodies (e.g., MoA, DAE, BARI) to ensure compliance and streamline product approvals. - Worked with local and international suppliers to ensure a steady supply of raw materials and packaging, reducing delays.
Education
Master of Science - Biochemistry & Food Analysis
Patuakhali Science & Technology University
04.2011 - 01.2014
B.Sc. in Agriculture (Hons.) - undefined
Patuakhali Science & Technology University
01.2008 - 01.2012
Higher Secondary Certificate (HSC) - Science Group
01.2004 - 01.2006
Secondary School Certificate (SSC) - Science Group
01.1993 - 01.2003
Skills
Marketing Strategy
Leadership
Regulatory Knowledge
Analytical Skills
Communication
Team Collaboration
Personal Information
- Father's Name: Late Hafez Ahmed
- Mother's Name: Late Rowshanara Begum
- Blood Group: A Positive
- Date of Birth: 06/30/88
- Gender: Male
- Marital Status: Married
- Religion: Islam (Sunni)
Disclaimer
I affirm that the information given here in is true and accurate to the best of my knowledge and belief.
Timeline
Manager, Sales & Marketing
Vegetable Seed Business, Supreme Seeds Com. Ltd.
07.2023 - Current
Assistant Manager, Marketing
Eon Seeds Limited
10.2022 - 04.2023
Executive (Seeds)
McDonald Seeds Limited
05.2012 - 10.2022
Master of Science - Biochemistry & Food Analysis
Patuakhali Science & Technology University
04.2011 - 01.2014
B.Sc. in Agriculture (Hons.) - undefined
Patuakhali Science & Technology University
01.2008 - 01.2012
Higher Secondary Certificate (HSC) - Science Group
01.2004 - 01.2006
Secondary School Certificate (SSC) - Science Group
01.1993 - 01.2003