Successful Digital Marketing Specialist skilled at planning, executing and optimizing online marketing strategies. Promotes products successfully through multiple digital strategies. Achieves consistent successes with excellent planning skills and proactive campaign tracking. Expert digital marketer with proven record of exceeding marketing objectives by developing high-performing, multifaceted digital marketing plans. Passionate about connecting with target audiences and driving consistent growth. Insight-driven and adaptable to changing market conditions. Proven skills in increasing customer engagement and business visibility in online searches through successful SEO approaches. Experienced in developing marketing initiatives, increasing business success and boost sales. Excellent analytical, organizational and decision-making abilities. Seasoned digital marketer offering 5 years of related experience, results-driven approach and dedication to achieve remarkable client results. Leads routine operations and special projects for new and established customers. Achievements include developing, revamping and strengthening campaigns to drive revenue growth.
Hi, I’m
MD Faysal Hadi
Chittagong,10
Summary
Overview
5
years of professional experience
1
Certification
Work History
Samscope IT Limited
Digital Marketing Specialist
01.2019 - 01.2024
Job overview
- Increased brand visibility by developing and implementing data-driven digital marketing strategies.
- Boosted website traffic with targeted SEO tactics, keyword research, and content optimization.
- Improved conversion rates by designing and executing A/B tests for landing pages and ad campaigns.
- Enhanced user experience on the company website through strategic design updates and content improvements.
- Strengthened online presence by creating engaging social media content and managing multiple platforms.
- Optimized email marketing campaigns to maximize open rates, click-through rates, and conversions.
- Monitored digital marketing analytics, identifying trends and making data-driven adjustments to improve performance.
- Collaborated with cross-functional teams to develop integrated marketing plans that included both traditional and digital channels.
- Managed relationships with external vendors, ensuring timely delivery of high-quality assets for various digital marketing initiatives.
- Streamlined internal processes to increase efficiency in content creation, approval, scheduling, and distribution across multiple channels.
- Developed comprehensive reports on digital marketing efforts, presenting findings to senior leadership for informed decision making.
- Created compelling visual assets for use in social media posts, email newsletters, blog articles, and other digital communications materials.
- Conducted thorough market research to identify target audience segments and tailor messaging accordingly for maximum impact.
- Spearheaded innovative influencer marketing collaborations that elevated brand awareness among key demographics.
- Evaluated new technologies and platforms as potential additions to the overall digital marketing mix based on industry trends and competitive analysis.
- Championed a data-driven approach to decision-making, consistently evaluating and adjusting strategies based on the insights gained.
- Cultivated a strong online community by engaging with followers, responding to comments and messages, and proactively addressing customer concerns.
- Developed digital marketing strategies by creating and implementing plans to reach and engage target audiences.
- Created reports on digital marketing efforts using analytics tools to track and measure digital marketing success for management.
- Managed digital projects from initial concept through final implementation and live monitoring.
- Created social media content with innovative brand messaging to support new product launches.
- Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
- Created Pay-Per-Click campaigns to drive targeted traffic to company website.
- Optimized company website to improve engine ranking, user experiences and conversion rates.
- Conducted market research by analyzing industry trends, consumer demographics and competitor activities to inform marketing strategy.
- Evaluated market trends to stay current on consumer and competitor changes.
- Optimized e-commerce campaigns through A/B testing to increase online sales.
- Mentored and trained teams in KPI analysis and performance evaluation using Google AdWords and Google Analytics.
- Implemented new strategies to improve click-through rates and conversion.
- Increased brand awareness with ambassador partnerships and targeted email campaigns.
- Created customized marketing materials to increase product awareness.
- Developed and deployed content marketing strategies to improve organic search traffic.
- Optimized website content and images to improve search engine rankings.
- Conducted market research and competitor analysis to inform search marketing strategies.
- Completed keyword research and analyzed competitor SEO and PPC campaigns to identify gaps and opportunities.
- Created content strategies for digital media.
- Crafted and implemented strategies to increase search visibility and website traffic.
- Designed paid client ads for use on diverse social media platforms.
- Monitored and evaluated website analytics to identify trends and opportunities for improvement.
- Managed search engine marketing budgets and tracked campaign performance.
- A-B tested ad campaigns to optimize performance and drive improved ROI.
- Collaborated with designers, copywriters and developers, creating effective search marketing campaigns.
- Researched and analyzed industry trends to inform search marketing strategies.
- Collected and analyzed Web metrics such as visits, time on site and page views per visit.
- Maximized strategic approaches by keeping close eye on performance and making appropriate adjustments.
- Implemented pay-per-click campaigns to increase website traffic and conversions.
- Helped clients develop website portals and social media pages to promote businesses.
- Generated reports to monitor and analyze website performance, search engine rankings, or domain authority.
- Devised effective link-building campaigns to increase website authority and visibility.
Education
International Islamic University Chittagong Chittagong
Bachelor of Science from Economics And Banking
12.2025
University Overview
Skills
- Market Research and Analysis
- Customer Service
- Social Media Marketing
- Campaign Planning
- Budget Development
- Relationship Building
- Salesforce CRM
- Digital Marketing Management
- Google AdWords
- Google Business Suite
- Search Engine Optimization (SEO)
- Competitive Positioning
- Strategic Planning
- Creative Problem-Solving
- Campaign Management
- Keyword Research
- Marketing Strategies
- Google Analytics
- Brand Strategy
- Customer Engagement
- Promotional Planning
- Social Media Tools
- Digital Media
- Email Marketing Campaigns
- Google Analytics Setup
- Behavioral Targeting
- Public Relations
- Pay-Per-Click Advertising
- Brand Development
- Mobile Marketing
- Technical SEO
- WordPress Management
- Landing Page Design
- Lead Generation
- Link Building
- Google Search Console
- Social media advertising
- Microsoft Word, Excel, PowerPoint
- Affiliate Program Marketing
- E-commerce Strategy
- Conversion Rate Optimization
Websites
Certification
- Digital Marketing, New Horizon IT - 2019
Timeline
Digital Marketing Specialist
Samscope IT Limited
01.2019 - 01.2024
International Islamic University Chittagong
Bachelor of Science from Economics And Banking
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