MOHAMMAD SADNAN

- Manage omni-channel digital media buying & planning
- Plan and execute media strategy & planning
- Media client handle and acquisition
- Forecasting/planning
- Manage 3rd party media channels
- 360 Performance marketing suggestion analysis
- Manage and control financial support for the agency in terms of performance marketing
- Collaborating with finance and payment support
- Innovation and development support
- Managing and controlling analytical challenges and tracking

• - Managing media buying team of 5
• Distributing tasks among the team
• - Running and optimizing campaigns to ensure higher performance and ensure best ROI
• - Planning and executing media plan
• - Planning innovation as per brand needs
• - Maintaining proper channels and relations with the 3rd party
• - Developed technical plan for campaigns
• - Research analytical data and implement in the future campaigns
• - Data analysis

• - Running social campaigns
• - Generating leads for Child Sponsor
• - Creating grant accounts and maintaining relations with Google and Facebook
• - Planning media for promoting the website
• - Tracking results from the campaigns
• - Tracking with Analytics, Hotjar
• - Setting up pixel code, GS codes, Analytics UA codes, and Tag manager

• - Creating Strategic Campaigns
• - Run Social Media Paid Campaigns
• - Run PPC Campaigns (Search Ads, Display Ads)
• - Optimize YouTube videos (YouTube SEO)
• - Run Video Campaigns
• - Research Keywords
• - Audience creation according to client goals and campaign objectives
• - Generate leads
• - Optimize websites for SEO
• - Run technical SEO procedures
• - Track sites via analytics
• - Manage the tags via Google Tag Manager
• - Monitor and troubleshoot website via Google Search Console
• - Do SEO for Websites (limited to clients choice)
• - Optimize and supervise all campaigns
• - Audience selection and optimization
• - Tracking performance, optimization for meeting KPI
• - Focus on social media strategies, pay per click models
• - Focusing on clients' choice, expectation, blend in the strategy in branding
• - Managing query team
• - Focus more on a niche audience, creating core value, identifying the redundancy

• - Managing PPC campaigns for medium and small businesses in Australia
• - Run Google Ads Campaign (i.e Search, Display, Shopping, Youtube, Website Lead)
• - Run Facebook Campaign (i.e Traffic, Lead, Custom Conversion, Catalogue, Engagement, Message)
• - Tracking conversions, campaign performance, analyzing search terms
• - Analyzing ROAS, creating further planning to meet the campaign goal, finding the shortcomings out
• - Tracking actions and events with analytics or event manager
• - Working on the backend of sites, installing tracking codes, changing any course which is necessary
• - Creating reports on a monthly basis on the campaign's performance
• - Working in the tag manager for setting tag, variables
• - Creating ads for Campaigns on Facebook and Google Ads
• - Research Keywords according to the service nature & implement them for creating a precise campaign
• - Creating feeds on the merchant center
• - Search engine optimization
• - Doing On-page optimization
• - Creating backlinks
• - Work on Google Search Console (Webmaster)
• - Indexing, Sitemap, Robot.txt
• - Crawling, forced crawling
• - Linkedin Marketing
• - Youtube Marketing

• - Managing PPC campaigns for medium and small businesses in Australia
• - Run Google Ads Campaign (i.e Search, Display, Shopping, Youtube, Website Lead)
• - Run Facebook Campaign (i.e Traffic, Lead, Custom Conversion, Catalogue, Engagement, Message)
• - Tracking conversions, campaign performance, analyzing search terms
• - Analyzing ROAS, creating further planning to meet the campaign goal, finding the shortcomings out
• - Tracking actions and events with analytics or event manager
• - Working on the backend of sites, installing tracking codes, changing any course which is necessary
• - Creating reports on a monthly basis on the campaign's performance
• - Working in the tag manager for setting tag, variables
• - Creating ads for Campaigns on Facebook and Google Ads
• - Research Keywords according to the service nature & implement them for creating a precise campaign
• - Creating feeds on the merchant center
• - Search engine optimization
• - Doing On-page optimization
• - Creating backlinks
• - Work on Google Search Console (Webmaster)
• - Indexing, Sitemap, Robot.txt
• - Crawling, forced crawling
• - Linkedin Marketing
• - Youtube Marketing

• - To ensure the client's requirements are fulfilled
• - Persuade new clients
• Give them proper knowledge about our services
• - Conduct research in the global market to set a short goal
• - Planning, Control and execute properly
• - Lead research
• - Implement telemarketing methods