Mohummed Shahin Sarwar Bhuiyan
Dhaka
Summary
With 22 years of experience in the MFS and DFS Distribution industry, specializing in building startups from the ground up. Demonstrated expertise in various intermediary positions, gaining a comprehensive understanding of the distribution process. Expanded responsibilities in Sales, Marketing, Branding, and Strategic Business Development. Extensive knowledge of market demography and geographical positions across all 64 districts of Bangladesh. Played a pivotal role in the successful startup journeys of companies like Robi, bKash, and Nagad.
Overview
27
27
years of professional experience
Work History
National sales Manager
Nagad Limited
07.2022 - Current
- Strategy, Business plan & Target:
- Developing and implementing effective distribution sales strategies
- Leading nationwide sales team members to achieve sales targets
- Establishing productive and professional relationships with internal and external stakeholders
- Preparing monthly, quarterly, and annual sales forecasts
- Operation & Team Management:
- Motivating Sales team to establish distribution objectives to meet sales
- Maintaining external stakeholder relations
- Evaluating information related to sales, promotions, competition, and market research
- Recruit, Developing, coaching & retain quality manpower
- Business development & coordination:
- Formulating and managing cluster and regional plans including volume, price, and promotions
- Developing and implementing sales strategies for increasing market share and profitability
- Recruiting new Channel partners to expand Nagad business and assist them for quality service
- Identifying distribution challenges for new company & develop tools to minimize
Head of Distribution (Distribution Sales)
Third Wave Technologies Ltd (Nagad)
02.2018 - 06.2022
- Company Overview: Website: www.nagad.com.bd
- Initial Achievement:
- Ensured collecting400+ quality distributor profiles from different industries within short period of time
- Ensured fastest Distribution network setup in the history of Bangladesh by on boarding167 distributors,90,000 Uddotka (Agent) within3 months of starting the venture of Nagad across the country
- Considering industry, gained Uddotka expansion60% and market share20%
- Rewarded for outstanding performance & contribution as the best resource of Nagad
- Current Achievement:
- Ensured fastest Distribution network setup in the history of Bangladesh by on boarding207 distributors,210,000 Uddotka (Agent) within next04 year of Nagad across the country
- Considering industry, gained Uddotka expansion85% and market share30%
- Rewarded for outstanding performance & contribution as the best resource of Nagad
- Selection of the best channel partners for Nagar to ensure the best service in the market
- Create strong & fighting team in the market
Regional Sales Manager (Sales & Distribution)
Bkash Limited
01.2014 - 01.2018
- Company Overview: Website: www.bkash.com
- Supervised employee's activities, trained, evaluated & motivated them to gain their objective
- Developed distribution performance matrix, retail coverage, route characteristics, ROI
- Recruited new channel partners to expand bKash business and assists them for quality service
- Identified distribution gap & develop tools to minimize the same enhancing the sales
- Creating competitive working environment to achieve the Goal
- Transaction growth210% & Agent expansion growth90% and market share:91% at Dhaka region
- Transaction growth300% & Agent expansion growth250% at Chittagong Region
- Transaction growth150% & Agent expansion growth140% at Sylhet Region
- Rewarded for outstanding performance & contribution as the best RSM for the year of2013 -14 and play the rule acting Head of Distribution in different period during the leave period of HOD
- Got promoted as General Manager for outstanding performance for2016
- Set visibility standard in Dhaka Region (Temporary POSM shifted to semi-permanent)
- 2 SM got promoted to RSM &9 TMs changed their grade during2013-2017 period
AGM-Sales (Chittagong Region)
A. K. Khan & Company Ltd.
01.2010 - 12.2012
- Developed and implemented a comprehensive sales plan and strategy for growth of sales and revenue
- Standardized KPI for dealer performance evaluation
- Monitored and analyzed sales trends and ensured month on month sales growth
- Career planning & development of in-house professionals
- Analyzed Dealer's secondary sales core data analysis such as retail (POS) coverage, POS sales category, route characteristics, sales growth, de-growth, ROI (Return on Investment) calculation etc
- Achieved BDT1,885 Crore sales in2012, BDT1,450 Crore sales in2011 and BDT1,150 Crore sales in2010 in Chittagong Region for ROBI RV sales
- Rewarded for outstanding performance & contribution as best performer for the year of2010 &2011
- Created a working environment that promotes teamwork, performance feedback, recognition, mutual respect and employee satisfaction for the team guided to achieve the goal
Head of Channel Development
A. K. Khan & Company Ltd.
06.2008 - 12.2009
- Monitored & handled all Dealers in whole Bangladesh
- Recruited new Dealer, Termination, monthly evaluation & developing the market
- KPI analysis through some parameters
- Customer acquisition initiatives and customer care & complaint resolution
- Involved in appointing channel partners, to increase market penetration
- This involved their evaluation, training, monitoring of their services and quality standards etc
- To find out market opportunity though proper Dealer monitoring
- Recruited67 Dealers to different territory in Bangladesh
Manager (Sales and Distribution)
A. K. Khan & Company Ltd.
02.2007 - 05.2008
- Monitored, Planned & Controlled the manpower to achieve the goal
- Trained the team to attain maximum efficiency and identify training needs
- Checked up employee monthly itinerary, market visit report due to find out the best output
- Prepared primary, Secondary sales & trend analysis to respective all Dealers
- Ensured that all the resources available are utilized in the most effective and efficient manner in order to get the optimal output out of any investment
- POS growth-20% & RGB add-21% within that period
- Sales growth increase30% from previous year & AKTEL market share increase33% to44%
- AKTEL market share overtake Bangla link as holding3rd position to2nd at both Comilla & Khulna Region
Deputy Manager (Sales & Marketing, Ctg)
A. K. Khan & Company Ltd.
01.2003 - 12.2004
Sr. Executive (Sales & Marketing, Ctg)
A. K. Khan & Company Ltd.
01.2000 - 12.2002
Executive (Dealers Management, Ctg)
A. K. Khan & Company Ltd.
03.1998 - 12.1999
Education
MBA - Marketing
University of Science and Technology
01.2003
MSc - Mathematics
University of Chittagong
01.1996
BSc - Mathematics
University of Chittagong
01.1994
Skills
- Teamwork, convincing, inspiring, influencing, negotiation, leadership skill
- Sound in Microsoft word, excel, Microsoft project and power point presentation
- Sales leadership
- Networking expertise
- Sales strategies
- Strategic planning
Language
Fluent in Bangla and English
Training
- Training for Mobile Financial Service (MFS) on AML/CFT,8 hrs, Mr. Debaprosad Debnath & Md Bazlar Rahman Molla, General Manager, BFIU, Bangladesh Bank, May04 '14
- Leading with Trust,16 hrs, Mr. Madhusudan Dutta, Consultant, Mind Mapper Bangladesh, Dec11-12,2015
- The Modern Marketing Concept & Managing The Sales Operation,8 hrs, Dr. Upali Mahanama, Management Consultant, Srilanka, Feb22,2010
- Negotiating to Win,8 hrs, Shankar Kumar Roy, Course Facilitator, CSDC, Aug13,2010
- Managing for Results-The MBO Way & The Challenge of Leadership & Teamwork,8 hrs, Dr. Upali Mahanama, Management Consultant, Srilanka, Oct22,2009
- Marketing Excellence-Bangladesh Context,8 hrs, Mr. Subhan Choudhury, Sr.Faculty & Professional Trainer, iNTIMATE, June28,2008
- Marketing & Sales Promotion,8 hrs, DCCI, Dhaka, Dec13,06
- Effective Leadership & Supervisory Skills,16 hrs, Mr,Shan Consultant, Malaysia, Dec8-9,2005
- Executive Development Program -EDP,6 months, Heiko G. Waesch, Coordinator, Research Documentation & Training, June-Dec,1996
Disclaimer
I certify that all information stated in this resume is true and complete to the best of my knowledge, I authorize the receiver of this cv to verify the information provided in this resume.
Mentoring Activities
- Provided in house training to the sales team on the following topics:
- 1. Successful Basic Selling Skills
- 2. Market Penetration Strategy
- 3. Distribution Channel development
- 4. Brand & market promotional Activities
Professional Strength
- 1. Strong leadership quality in the field of Sales, Marketing, Business development & strategic business planning
- 2. Comprehensive marketing knowledge, presentation skill
- 3. Communication, negotiation, facilitation
- 4. Problem solving and decision making
- 5. Flexible, assertive and adaptable
- 6. National/Regional/Area/Territory Growth Management
- 7. New Product Launch, Market Research
- 8. Strategic Market Positioning
- 9. Need Assessment & Product Branding
- 10. Negotiation Capability
- 11. Budget Administration & Management
- 12. Recruiting and Staffing Initiatives
Special Strength
Whole of the district (64 districts) and more than410 Thana’s physically visited. Well aware about the Telco & FMS Industry of Bangladesh.
Timeline
National sales Manager
Nagad Limited
07.2022 - Current
Head of Distribution (Distribution Sales)
Third Wave Technologies Ltd (Nagad)
02.2018 - 06.2022
Regional Sales Manager (Sales & Distribution)
Bkash Limited
01.2014 - 01.2018
AGM-Sales (Chittagong Region)
A. K. Khan & Company Ltd.
01.2010 - 12.2012
Head of Channel Development
A. K. Khan & Company Ltd.
06.2008 - 12.2009
Manager (Sales and Distribution)
A. K. Khan & Company Ltd.
02.2007 - 05.2008
Deputy Manager (Sales & Marketing, Ctg)
A. K. Khan & Company Ltd.
01.2003 - 12.2004
Sr. Executive (Sales & Marketing, Ctg)
A. K. Khan & Company Ltd.
01.2000 - 12.2002
Executive (Dealers Management, Ctg)
A. K. Khan & Company Ltd.
03.1998 - 12.1999
MSc - Mathematics
University of Chittagong
BSc - Mathematics
University of Chittagong
MBA - Marketing
University of Science and Technology
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