Enthusiastic and hardworking professional with hands-on experience in a data-driven marketing environment, specializing in consumer research and market trend analysis.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Marketing Executive
NEXT Ventures
Dhaka
01.2024 - Current
Responsible for overseeing comment moderation operations across multiple multilingual social media pages of FundedNext (flagship product), managing a team of five virtual executives who are directly involved in comment moderation.
Initiated and led the Social Listening and Sentiment Analysis function at NEXT Ventures, introducing a new method for quick market research using social data.
Built a full-scale social listening workflow as a system to track and analyze brand mentions against our flagship product, FundedNext, across all major social platforms, taking ownership as the Directly Responsible Individual (DRI).
Responsible for delivering weekly and quarterly Sentiment Reports, which are regularly utilized by the Marketing, Product, and Business Development executives.
Enabled data-driven decisions on offers, product updates, and campaigns through sentiment insights.
Created a centralized sentiment dashboard to improve visibility and access across teams.
Previously responsible for managing the Spanish social media page of FundedNext, ideating and generating content for the Spanish audience on Facebook, Instagram, Telegram, and YouTube.
Intern
DBS Bank Dhaka
Dhaka
02.2023 - 03.2023
Company Overview: The Largest Bank in Singapore.
Assisted with all the necessary logistics for the grand inauguration of DBS Bank, Dhaka.
Education
Bachelor of Business Administration - Marketing
North South University
Dhaka
05-2024
O level -
Presidency International School
Chittagong
01.2019
A level -
Presidency International School
Chittagong
01.2019
Skills
Social media management
Sentiment analysis
Market research
Quantitative analysis
Team leadership
Cross-functional collaboration
Strategic planning
Technical Skills
Meta Business Suit
Google Sheets
ClickUp
Emplifi
Looker Studio
Canva
Accomplishments
Excellence card holder at Next Ventures
Semi-finalist out of more than 100 teams |Econcilium by Young Economists' Forum 2021|