Muhmmad Enamul Hassan

• Led end-to-end audits, including planning, execution, reporting, and follow-up in compliance with internal audit standards.
• Assessed business risks, governance frameworks, and the design and operating effectiveness of internal controls.
• Evaluated compliance with internal policies, regulatory requirements, and industry standards, while recommending practical control improvements.
• Managed audit documentation, validated management action plans, and monitored timely implementation of corrective actions.
• Conducted special reviews, investigations, and risk-based assessments to identify control gaps, fraud indicators, and emerging business risks.
• Provided independent advisory support to management and collaborated with stakeholders to strengthen governance, risk management, and business processes.
• Supported Enterprise Risk Management (ERM), Continues Auditing (CA), and continuous improvement initiatives across the organization.
• Leveraged data analytics, automation, AI, and continuous auditing techniques to identify anomalies, enhance audit efficiency, and enable proactive risk monitoring.
• Mentored audit team members, promoted modern audit methodologies, and contributed to the development of audit capabilities and best practices.
• Delivered value-added insights to improve operational efficiency, control maturity, regulatory compliance, and organizational resilience while supporting Senior Management and the Board Audit Committee.

Orchestrated the end-to-end development and market rollout of data-driven digital products, propelling a remarkable 57% revenue growth in 2023 through strategic innovation and agile execution.

Curated and launched diversified offerings—utility, VOD, and streaming solutions—tailored to the evolving needs of 3G and 4G user segments, expanding market penetration and customer engagement.

Pioneered the integration of data bundling with digital VAS, enhancing value propositions and increasing product stickiness across user bases.

Engineered alternative monetization frameworks, unlocking untapped revenue streams and future-proofing the VAS business model.

Monitored and evaluated VAS revenue performance through deep-dive analytics, ensuring optimal alignment with strategic business objectives and KPIs.

Maintained regulatory excellence by managing compliance engagement with key stakeholders, ensuring all innovations adhered to national standards.

Led high-impact strategic initiatives to reinvent branded product portfolios, including the launch of retailer-based VAS sales channels, accelerating distribution reach and market scalability. Communication, Strategy and +41 skills

• Played a pivotal role in driving Robi’s enterprise-wide digital transformation, spearheading multiple cross-functional digitization initiatives that optimized operational agility and sales efficiency.
• Architected and implemented tailored Go-to-Market (GTM) strategies for all sales system solutions, ensuring swift adoption, scalability, and competitive edge in execution.
• Designed and managed comprehensive sales systems roadmaps, overseeing the full lifecycle—from ideation to rollout and post-launch optimization—to ensure business continuity and innovation alignment.
• Developed dynamic reporting frameworks and partnered with the Enterprise Business Intelligence (EBI) team to automate end-to-end reporting processes, enhancing data-driven decision-making.
  
  Conducted in-depth distribution gap analysis, delivering actionable insights and channel-specific strategic recommendations to the sales leadership for closing performance gaps and boosting market coverage.
  
  Managed strategic allocations within the annual CAPEX planning cycle, ensuring optimal investment in sales technology infrastructure and innovation initiatives.
  
  Delivered high-level management reports anchored in critical market insights, industry benchmarks, and predictive analytics to support strategic foresight and executive decision-making.
• Continuously monitored and forecasted key sales performance indicators (KPIs), identifying trends and proactively addressing potential deviations to maintain target alignment.
• Collaborated extensively with cross-functional teams—including Finance, Regulatory, Strategy, Legal, SCM, IT, Technology, CX, BI, and Sales—to co-create innovative or enhanced sales products that align with business priorities and compliance standards.

• Conduct in-depth analysis and forecasting of revenue, usage, top-up, and sales performance metrics to deliver a comprehensive view of daily business dynamics.
• Drive the optimization and continuity of cross-functional reporting frameworks, ensuring seamless data consolidation and analytical accuracy.
• Extract granular insights from performance data to evaluate divisional effectiveness and individual contributions.
• Identify underperforming areas and design strategic improvement initiatives to enhance overall efficiency.
• Act as a liaison for Regional Operations, ensuring effective communication and alignment across cross-functional teams.
• Lead and mentor a team of three (one Distribution Officer and two DSOs) to ensure timely and accurate product distribution to designated partners.
• Serve as an active member of the Regional Cross-Functional Empowerment Team, contributing to collaborative problem-solving and operational excellence.

• Deliver prompt and effective resolutions to customer queries and issues, ensuring exceptional service experience.
• Support seamless continuity of customer operations by proactively addressing service disruptions.
• Maintain and manage comprehensive databases for high-value clients, ensuring data accuracy and confidentiality.
• Collaborate with cross-functional departments to facilitate smooth daily operations.
• Oversee and execute daily branch performance reporting, enabling data-driven performance tracking and operational insights.