Swadesh Baidya
Digital Marketing Manager
Dhaka
Summary
Experienced Digital Marketing Specialist with over 6+ years of experience. Excellent reputation for resolving problems and improving customer satisfaction.
Overview
5
5
years of professional experience
11
11
years of post-secondary education
Work History
Digital Marketing Manager (Remote)
Super Power Media
Calgary
04.2022 - Current
- Administered marketing calendar and posted new content to coincide with new product and service releases.
- Spearheaded client meetings to determine project needs and professional requirements and identify correct course of action enhance client success.
- Drove cross-functional collaboration with focus on quality service delivery.
- Analyzed competitor pages to locate backlink and keyword opportunities.
- Developed marketing content such as blogs, promotional materials and advertisements for social media.
- Managed team engaged in ongoing product optimization, account management and ad placement.
- Analyzed and reported social media and online marketing campaign results.
- Created social media content with consistent content and tone.
- Discussed SEO needs and optimized strategies for short- and long-term campaigns.
- Managed relationships with high-profile clients and translated marketing and social media needs into results-driven strategies.
- Successfully launched offline and online consumer targeting and marketing strategy.
- Improved page content, keyword relevancy and branding to achieve search engine optimization goals.
SEO Specialist (Remote)
Kmoon Inc
Calgary
07.2018 - 03.2021
- Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.
- Managed SEO campaign expenses, estimated monthly costs and reconciled discrepancies to maximize budget.
- Analyzed SEO outreach goals and presented findings to marketing director.
- Maintained Google and Bing Webmaster Tools accounts and monitored for crawling and indexing issues.
- Collaborated with team to investigate critical SEO-related issues and provided impactful solutions.
- Incorporated XML sitemaps, robots.txt files and 301 redirects to facilitate search engine spidering, crawling and indexing.
- Performed ongoing keyword discovery, expansion and optimization to increase organic search footprint and drive relevant site traffic.
- Planned, ran and analyzed client PPC initiatives and campaigns to increase sales, generate leads and promote brand awareness.
- Created customized marketing materials to increase product awareness.
Education
Secondary School Certificate (SSC) -
Askar Kalibari High School
Barishal 01.2006 - 11.2010
Diploma In Engineering - Electromedical Engineering
Barishal Govt Polytechnic Institute
Barishal 05.2011 - 11.2015
Bachelor of Science - Electrical & Electronics Engineering Technologies
Anwer Khan Modern University
Dhaka 09.2020 - Current
Skills
Digital marketing
SEO
Facebook Ads
Google Ads
Marketing campaigns
Email Marketing
Hobbies
Travelling
Reading Book
Playing Ukulele
Gardening
Timeline
Digital Marketing Manager (Remote)
Super Power Media
04.2022 - Current
Bachelor of Science - Electrical & Electronics Engineering Technologies
Anwer Khan Modern University
09.2020 - Current
SEO Specialist (Remote)
Kmoon Inc
07.2018 - 03.2021
Diploma In Engineering - Electromedical Engineering
Barishal Govt Polytechnic Institute
05.2011 - 11.2015
Secondary School Certificate (SSC) -
Askar Kalibari High School
01.2006 - 11.2010