IDRIS UL TOFSIR
Dhaka,Bangladesh
Summary
Results-driven Technology and Operations Manager with 5+ years of progressive experience architecting digital transformation strategies and scaling marketing operations for education and technology sectors. Demonstrated expertise in bridging technical innovation with commercial outcomes, leveraging AI-powered automation and data analytics to drive 40% efficiency gains and generate consistent 3.5:1 marketing ROI. Proven leader in orchestrating cross-functional remote teams, implementing enterprise-grade CRM systems, and executing multi-channel digital campaigns that deliver 1200+ qualified leads monthly. Combines deep technical proficiency in web development and machine learning with strategic acumen in performance marketing, operational optimization, and stakeholder management. Recognized for translating complex technical capabilities into scalable business solutions that accelerate growth and enhance competitive positioning.
Overview
5
5
years of professional experience
6045
6045
years of post-secondary education
Work history
Manager, Tech and Operations
Blossom Educare
London
12.2022 - 12.2025
- Spearhead technology infrastructure and operational strategy for UK-based educational consultancy serving 500+ students annually across multiple university partnerships
- Oversee end-to-end digital transformation initiatives, implementing automated workflows that reduced processing time by 40% and improved operational efficiency
- Lead remote cross-functional teams across technical development, digital marketing, and student services departments, ensuring seamless coordination and delivery of services
- Architect and execute comprehensive digital marketing strategies across Meta platforms, Google Ads, and email marketing, generating 1200+ qualified leads monthly
- Manage Meta Business Manager, Google Analytics 4, and marketing automation platforms to optimize campaign performance and maximize ROI (average 3.5:1 return)
- Direct website development and maintenance initiatives, implementing technical SEO improvements that increased organic traffic by 60%
- Develop and maintain CRM systems using Brevo (Sendinblue), streamlining student application tracking and communication workflows
- Implement advanced tracking solutions using Google Tag Manager and Meta Pixel for precise attribution modeling and conversion optimization
- Analyze marketing performance data and present actionable insights to stakeholders, informing strategic decision-making and budget allocation
- Establish and monitor key performance indicators (KPIs) across all operational departments, ensuring alignment with organizational objectives
Executive, Digital Marketing
Tech Verse Communications
Dhaka, Bangladesh
07.2020 - 05.2022
- Developed and executed integrated digital marketing strategies for diverse client portfolio, managing monthly advertising budgets exceeding $50,000
- Designed and launched multi-platform advertising campaigns across Google Ads, Facebook, Instagram, and LinkedIn, achieving average CTR improvement of 45%
- Managed comprehensive social media presence for 15+ client accounts, creating content calendars, engaging with audiences, and building brand communities
- Conducted in-depth client consultations to understand business objectives, translating requirements into actionable marketing strategies and campaign plans
- Implemented conversion tracking and analytics frameworks to measure campaign effectiveness, providing detailed performance reports to clients
- Optimized advertising spend through continuous A/B testing of ad creatives, targeting parameters, and bidding strategies, reducing cost-per-acquisition by 30%
- Collaborated with creative teams to develop compelling ad copy and visual assets aligned with brand guidelines and campaign objectives
- Maintained strong client relationships through regular communication, proactive strategy recommendations, and consistent delivery of results
Education
Bachelor of Science - Computer Science
American International University Bangladesh
DhakaHigher Secondary Certificate - Science
Milestone School and College
DhakaSecondary School Certificate - Science
Milestone School and College
DhakaSkills
Technical Skills
- Web Development and Database Management
- AI & Machine Learning Tools (Claude, ChatGPT, Gemini)
- Marketing Automation (N8N, Google Workflow)
- Data Analysis & Visualization
- Content Management Systems (CMS)
Business & Project Management
- Team Leadership & Operations Management
- Strategic Planning & Execution
- Cross-functional Collaboration
- Process Optimization & Workflow Automation
- Client Relationship Management
- Budget Management & ROI Analysis
Digital Marketing & Analytics
- Social Media Marketing (Meta, Instagram, LinkedIn)
- Google Ads & Google Analytics 4 (GA4)
- Google Tag Manager & Meta Pixel Implementation
- Marketing Automation & CRM Management
- Email Marketing
AI & Automation Tools
- Generative AI Platforms (Claude, ChatGPT, Gemini)
- AI Image Generation (Midjourney, DALL-E, Nano Banana)
- AI Video Tools (Runway, Sora, Veo 31)
- Development Tools (Claude Code, Cursor, Antigravity)
- Workflow Automation (Makecom, N8N, Pabbly)
- Chatbot Development (Botpress, FlowiseAI)
Accomplishments
Runner-up, Android Mobile Application Development
AIUB Computer Science Fest 2017
Languages
Bengali
Native
English
Advanced
Training
- CISCO Essential IT Training, American International University Bangladesh
- HCIA Cloud Computing Training, BUET
Academic Thesis
"Predicting Breast Cancer Occurrence Risk using Data Mining & Machine Learning Approach"
- Developed predictive model using supervised learning algorithms to analyze patient data and identify cancer risk factors
- Achieved 89% accuracy in risk prediction through feature engineering and model optimization
Hobbies
Traveling, Reading, Exploring new technologies
Extracurricular activities
Member, AIUB Social Welfare Club - SHOMOY (2015-2018)
- Participated in community service initiatives and social awareness campaigns
- Coordinated volunteer activities for educational support programs
Member, AIUB Computer Club [ACC] (2014-2018)
- Engaged in technical workshops, programming competitions, and technology seminars
- Collaborated on student-led software development projects
Secretary, Friends Club - An welfare club (2021 - Current)
- Manage organizational records, meeting minutes, and documentation for community welfare initiatives
- Coordinate communication between club members and facilitate information dissemination for upcoming events and activities
- Organize and support charitable programs focused on education, healthcare, and community development
Timeline
Manager, Tech and Operations
Blossom Educare
12.2022 - 12.2025
Executive, Digital Marketing
Tech Verse Communications
07.2020 - 05.2022
Bachelor of Science - Computer Science
American International University Bangladesh
Higher Secondary Certificate - Science
Milestone School and College
Secondary School Certificate - Science
Milestone School and College